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Moving Forward Headlines
1st June, 2013

Personal Mobility

Knowing that as times change, transportation needs also change, Toyota has been developing new forms of transportation which have increased flexibility for personal mobility, allowing new levels of fun and freedom in travel.


Personal mobility that expands opportunities to meet "REAL" people, enjoy nature, and make traveling freer, more fun, and more comfortable.

The new personal mobility i-REAL was developed with the intention of increasing opportunities to enjoy encounters with a variety of people and objects by enabling movement. Development of this new type of mobility was unconstrained by conventional car manufacturing concepts.

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The Toyota FT-EV III is representative of clean mobility running on 100% electricity

Developed for short distances, this small electric vehicle (EV) features an innovative packaging design that gives it a compact body and a spacious interior. In the future, optimally combining diverse energy sources and powertrains, as well as factoring in different combinations of driving needs, will be essential for preserving our environment and intelligently using our limited resources. Among these options, Toyota believes that EVs are ideal for mobility in the short distances of urban areas. Toyota is continuing to research and develop related technologies for better performing batteries, with the ultimate goal of improving the vehicles' quality for future commercialization.

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1st April, 2013
The "Era of the Family Car" started in 1966. It was in November of that year that the first Corolla — aimed at the Japanese general public — rolled onto the market to much fanfare. In the 40 years since, the Corolla has continued to evolve thanks to a philosophy of "always staying ahead of the times."

Today, with a total production of 30 million vehicles and sales in more than 140 countries and regions, the Toyota Corolla has earned its title as the "Global Standard Vehicle of the 21st Century."

The birth of a worldwide Corolla was made possible thanks to innovative thinking, technology and managerial decision-making that went on behind the scenes at Toyota Motor Corporation. All of these comprise the evolving elements of the "Corolla DNA," which has been passed down from generation to generation within the Toyota Motor Corporation.

Let's look back at the original concepts that were calculated to make the first Corolla a success.

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Toyota Motor Corporation (TMC) announces that cumulative global sales of its hybrid vehicles topped the 5 million unit mark as of March 31, 2013, reaching 5.125 million units.
Positioning response to environmental issues as a management priority and based on its belief that environment-friendly vehicles can only truly have a positive impact if they are used widely, TMC has endeavored to promote the mass-market adoption of hybrid vehicles, TMC launched the “Coaster Hybrid EV” in August 1997 in Japan and launched the “Prius”—the world’s first mass-produced hybrid passenger vehicle—in December.
Since then, TMC hybrid vehicles have received tremendous support from consumers around the world, and in 15 years and 7 months 5 million units have been sold.
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1st March, 2013

TOYOTA Partner Robot

Harmony with people is the main theme behind Partner Robot Since Toyota's founding, our corporate spirit has been "To enrich society through making things." Based on this spirit, Toyota has been developing human-assisting partner robot. Our goal is to build robots that embody "kindness" and "intelligence" and that will be able to assist with human activities in applications such as assistance, elderly care, manufacturing, and mobility in the near future.

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About Quality
Nothing is so good that it cannot be made better. That is why we strive for constant improvement in everything we do. We have a word for it: Kaizen. It means continuous improvement, and it is the key principle that guides us in our commitment to deliver more to our customers.

About Safety
To build safer cars, we collect information from actual vehicle accidents to analyse their cause as well as the extent and nature of the injuries sustained. We call this process the "pursuit of real safety". Extensive crash-test research conducted at Toyota's full-scale testing facilities helps us design cars that can withstand a variety of collisions, and also lessen the injury to pedestrians.
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About Innovation
Nothing is so good that it cannot be made better. That is why we strive for constant improvement in everything we do. It's simply the way that we do things. We have a word for it: Kaizen. It means continuous improvement and it is the key principle that guides us in our commitment to deliver more to our customers.

It's what drives us to perform over 1,500 crash simulations each year with actual Toyota vehicles, and to our developing advanced injury-simulation software that measures injuries not measurable with conventional crash test dummies. And, it's a genuine commitment to new solutions today, for a better tomorrow with our being first to market a hybrid, and to now having sold over 3 million Toyota hybrid cars worldwide.
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*options & features showed in the picture might slightly differ from the original vehicle.